Sneakers: The new it bags for luxury brands
Luxury industry shows tremendous love for sneakers. With Heuritech insights, learn how they became a strategic segment for brands and discover the next trends.
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Luxury fashion market: Challenging the world order
Driven by a globalized market, fashion brands have to reinvent themselves, to become more inclusive and innovative. Explore the new challenges of luxury.
Grey Market: How can luxury regain control of its image?
Acquiring a luxury product has always been a relationship of authenticity, emotion and exclusivity between clients and brands. But with the Internet era, distribution channels are multiplied, products are more accessible, and so are prices.
Men’s Fashion Week: Is a man a woman like any other?
Analyzing the trends of men’s fashion week 2019 reveals a growing diversity of styles, from unisex clothing to truly virile looks. Read Heuritech highlights.
